TikTok Shop Revolutionises Beauty E-commerce with $1 Billion in Sales

Discover how TikTok Shop became the eighth-largest beauty retailer in the U.S. in just over a year, driving $1 billion in sales through viral videos, live shopping, and a young, engaged audience. Learn how it’s reshaping online shopping and what it means for beauty brands.

Author

LOIS Sargent
February 26, 2025

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